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About OldTown White Coffee
Established in Malaysia since 1999, OldTown White Coffee is currently represented in more than 20 countries worldwide and has won numerous awards for both its instant coffee mixes and the cafe chain. OldTown White Coffee is halal certified and the cafes serve authentic Malaysian style street food and its signature white coffee range.
Unique Business Proposition
- Unique Product
- Proprietary White Coffee series, and beverages such as White Milk Tea, and Enriched Chocolate.
- Proprietary shelf stable pastes, and sauces to replicate the food products consistently anywhere worldwide.
- BRAND PRESENCE
- Established presence in Malaysia, Singapore, Indonesia, Hong Kong, China, Myanmar, and Cambodia.
- Synergistic brand awareness through co-branding with Oldtown's retail instant coffee mixes which are distributed in over 20 countries worldwide.
- SUPPORT & PROVEN SYSTEM
- Intellectual Property rights registration in all countries with Oldtown's retail presence.
- Highly experienced and professional management team.
- Support from the Franchisor in the form of operational training, marketing guidance, and product development.
- A proven franchise system with the capability of customization of the menu, product profile, cafe formats and designs and other elements to suit local needs.
Training
- Pre-Opening Key Management Personnel Training. (8 weeks intensive program for Top Level management & Business Owner)
- Operational Training for Store Level Personnel (4 - 6 weeks operational training for Store Manager and Selected Crew Members): Applicable for 1 store opening only.
Support
- 45-man day of Pre-Opening Support for Procurement, Site Selection and Consultancy.
- 21-man day of Operational Support for 1 store opening only.
- Ongoing Operational and Marketing consultancy.
- Ongoing Audit and Recommendation Support.
Contact Ryan Russell @ ryan@myanmarbusinessanswers.com for more details on this franchise opportunity.
