French wine and spirits maker Pernod Ricard takes a 34% stake in Seagram MM Holdings which was announced in May 2018. Seagram Holdings is a joint venture between Singapore-listed Yoma Strategic Holdings, U Htun Win and U Zaw Win (the Win brothers), and Delta Capital Myanmar. Seagram MM Holdings is the holding company of Seagram Myanmar, which owns the High Class whisky brand.
Following the transaction, Yoma holds a 19.8% stake in Seagram MM, while the Win brothers own 33 % and Delta Capital Myanmar, 13.2%, respectively, according to a Singapore stock exchange filing.
According to the agreement from May 2018, Pernod Ricard will take lead in the management of production facilities, the distribution network, and the brand portfolio of Access Myanmar Distribution Company, the current joint venture between Yoma Strategic, Win Brothers and Delta Capital Myanmar. It includes access to more than 40,000 points of sale, 43 major wholesalers, 230 delivery vehicles and 250 employees dedicated to sales and marketing, as well as the High Class Whisky brand.
Source:Deal Street Aisa, The Straits Times